Meaning of the word "customer advocacy" in English

What does "customer advocacy" mean in English? Explore the meaning, pronunciation, and specific usage of this word with Lingoland.

customer advocacy

US /ˈkʌstəmər ˈædvəkəsi/
UK /ˈkʌs.tə.mər ˈæd.və.kə.si/
"customer advocacy" picture

Noun

the promotion of a company or its products and services by customers who are satisfied with them

Example:
Strong customer advocacy is crucial for building a reputable brand.
Our marketing strategy focuses on generating more customer advocacy through excellent service.